Aligning Content to Your Customers
Web Strategy Mike Sayenko
A marketing strategy provides a solid foundation for any good website. Whether your goal is to increase brand recognition, generate business leads, sell products or attract new visitors, a website strategy will serve as your roadmap, establishing how success will be measured and defining how content will serve to convert customers and grow your online presence.
A comprehensive website strategy will take your content to its full potential – leveraging for growth and integrating with other aspects of your business (including offline). GET A FREE CONSULTATION!
WEB STRATEGY PROCESS
1. Website Strategy Doc Business Objectives
Target User Profiles
SEO Link-Building Opportunities
2. Keyword Research Monthly Search Volume
Where to Target On-Site
3. Optimizing User Experience Information Architecture
Structuring & Organizing Content
Map Content Based on User Needs
Strong Call to Action
WEBSITE STRATEGY MAIN OBJECTIVES
Understanding what is unique about your business and how best to communicate that knowledge to your target audience.
Determining your primary competitors and analyzing their content strategy for insights.
Developing a methodology that matches content assets to each level of the sales funnel, in order to guide customers towards conversions.
Identifying the top influencers and websites to collaborate with in order to gain exposure that has tangible value.
READY TO DRAMATICALLY IMPROVE YOUR WEBSITE MARKETING?
Call our Seattle marketing agency at 206. 659. 8955. We’ll take you through our easy step-by-step process to a more effective web presence that produces results. Nonprofit – Strategy, Design & WordPress Development Mike Sayenko Food & Beverage – B2C Strategy, Design & WordPress Development Mike Sayenko Facilities Services – B2B Strategy, Design & WordPress Development Mike Sayenko
206. 659. 8955. Get a
detailed analysis on your website and how we can improve your conversions. We’ve helped clients save time, generate leads, and improve website conversions. Your business is our passion!
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Bellevue Web Design
1424 148th ave SE