Professional Web Design Services

Human Centered Design With Your Niche in Mind Since 2009

Professional Web Design Services2019-11-16T02:08:51+00:00

Does your Website Design Help Build Credibility?

At Sayenko Design we combine professional web design skills with longstanding web development expertise to create powerful marketing solutions. We don’t use boilerplate templates. Instead, we build custom designs that suit your unique business culture, style, and message. The end result is more traffic, more leads, and more website conversions, and a final professional web design product that both the client, and the design team, can be proud of.

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Seattle Web Design
Seattle Web Design
Seattle Web Design
Seattle Web Design
Seattle Web Design

Professional Web Design Process

Our professional web design services follows a set of processes beginning with informational architecture, prioritized user tasks, conversion goals, and journey mapping.

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Developing a Strategy

Before we start thinking about style, it’s critical we take a deep dive into understanding your company and your audience. Learning the goals you have for the new website, and exploring the ways it can enhance your business, allows us to develop a conversion-focused experience. From that foundation we can build out the design to help guide visitors to those end goals.

Whether it’s increasing product sales, generating leads, promoting a key piece of content, or demonstrating industry expertise, we want your website to serve a specific purpose. The team at Sayenko Design will work closely with you to ensure you’re receiving a powerful, efficient and highly customized solution.

Our website strategy phase involves several key elements:

  • Questionnaire and Discovery – We’ll ask you for important feedback on what makes your company unique, and how it operates. This informal discovery also allows us to learn more about your customers and target audience.

  • Persona Development – Not every visitor to your site is after the same thing. After establishing some common customer/visitor types we’ll then qualify their experiential desires, and quantify what actions they might take on the site.

  • Conversion Mapping – Visitor actions on the site can be prioritized based on their impact on your bottom line. We’ll take your business goals and map them to specific, measurable online interactions. Not only does this help us in planning and design, but it also provides you a trackable metric to measure success and growth.

Website Wireframes

Think of website wireframes as a black and white blueprint of the mission-critical pages we’re going to design. The focus is on strategy, visitor intent and determining the most efficient site architecture (while still factoring in SEO considerations). Wireframes are static images that are presented and can be viewed on a web browser by all stakeholders.

These prototypes are interactive, which means your team is able to click through from the homepage deeper into the site, providing an initial feel for the user experience.

  • Prioritize User Tasks

  • Journey Mapping

  • Sketches

Mockups

Once wireframes are approved we move onto high-fidelity mockups starting with the homepage. This represents the way your website will look and feel, and how visitors will interact with the final product. We usually present 1-3 design concepts that act as a mood board and sets the tone for the rest of the website. Once approved we move into designing the internal pages. Again we make the mockups interactive directly in the web browser just like the wireframes to let you and key stakeholders validate the user experience.

  • Iterations on Concepts

  • Human-Centred Web Design

  • High-Fidelity Mockups

Qualitative User Testing

Conducting user testing is a bit like performing a qualitative analysis on our initial design hypothesis. In other words, are users interacting with the website in ways we predicted? By analyzing patterns of site interaction we can see if the user experience needs to be tweaked to further enhance the flow of traffic and, ultimately, increase conversion. By staying objective, we can learn quite a bit from this stage, and reduce the need for future adjustments or redesign post-launch.

  • Interactive Prototypes

  • Task Analysis/ Validation

  • Final Approval

Design to WordPress Development Hand-off

After the web design process is completed we hold design to development hand-off meeting to review the final specifications and answer any final questions. We go over the front-end, things like animations, interactions, sticky elements as well as back-end build to ensure your custom WordPress theme will be a joy to update and maintain.

  • Go over front-end interactions

  • Back-end functionality

  • Set timeline for Custom WordPress Theme Development

What Can a Website Say About Your Company?

A website can be as powerful a branding experience as a storefront, and for many businesses it is a primary way of engaging with patrons. The right web design not only presents a professional appearance, but also attracts and retains customers at all levels of the sales funnel. After all, what good is a new look if it doesn’t grow your business and serve the needs of customers? 

Beneath the surface we leverage the WordPress platform to integrate and enhance important aspects of your company like customer data management, lead generation, booking systems, product inventories, and more.

The end result is more traffic, more leads, and more website conversions. Our goal on every project is to provide a final product that both the client, and the design team, can be proud of.

Human-Centered Design

At Sayenko Design we take a scientific approach to align design with data. Site elements are mapped out in accordance with usability studies, user Q&A provides real-world feedback, defined problem points are worked around, task hierarchy determines priorities, and collaborative design aesthetics give the client final say in the overall style. From step one, our professional web design process is tailored to the end user in mind.

Why Us for Professional Web Design Services?

  • Nationally Ranked Top-Five: We consistently deliver on client expectations for professional web design services. On Clutch.co we boast 39 verified reviews with an average of 4.8 stars. Clutch has the most in-depth web design agency reviews on the web that are written in a case study format – challenges, scope, team composition, project cost, and end results are quantified. See what our past clients have to say about us!

  • Seasoned Experts: Our professional web designers and marketing team members each have 10+ years of experience. Their sole focus is on delivering exceptional human-centered design. You won’t find many teams that have that level of experience! We are always 100% transparent on which team members will be taking on your project.

  • Serving your Best Interest: We want to design the best possible digital experience for your customers and staff. We take a qualitative approach in looking for patterns to figure out user challenges, motivations, and behaviors. Often times as individuals we are heavily invested in a project and it’s hard to stay objective. This is why we conduct user surveys, gather analytics data, and test initial reactions on messaging, design, and calls to action. 

    Our team learns and grows through the development process to avoid an uncompromising ‘vision’ that may not best serve the customer or company. There’s no ego driving the design here! Each project from Sayenko Design is a collaborative process between developer, client, and end user.

“They helped us understand the value added of having a fresh, clear, and professional website design.”

Sayenko Design overhauled a website from scratch for WordPress. The team created content and guided the wireframing and web design processes.

~ Carl Hung, VP of Sales
5/ 5 Stars, Clutch Review

Have a Web Design Question?

How many pages do you typically custom design?2019-11-02T00:19:01+00:00

We design mission-critical website pages, typically 4-12. The pages that are critical to the conversion point, moving the user down the marketing funnel from the awareness stage (Homepage, Blog, Resources), to interest (About Us, Services/ Products) to consideration (Case Studies/ Projects, Why Us?, Clients/ Reviews), interest/ evaluation (Contact Us), and purchase for ecommerce (Cart Checkout).

How do you make sure that the developers understand your designs and implement them correctly?2019-11-02T00:06:49+00:00

We always have a design to development hand-off meeting and include the client once the mockups are all approved. This way everyone is on the same page. Also early on in the process from the intial design concepts we work closely with our WordPress developers to stay aligned and on track from design to function.

Do you outsource any of your work?2019-11-01T23:53:46+00:00

No, our team is fully in-house. We consider ourselves a high touch, high-quality boutique agency that has a small team of professionals. Each team member has 8+ years of experience.

How many round of edits are included?2019-11-01T23:50:53+00:00

You get one round of edits in the wireframes (phase 1) and two rounds in the mockup phase.

Do you use templates?2019-11-01T23:42:45+00:00

No, we custom design your website based on competitor analysis, inspirational research, best practices for user experience, and trends. The design is presented before we start coding and building a custom WordPress theme.

What do you typically recommend for photography?2019-11-01T23:35:39+00:00

We almost always recommend professional photography. We typically work with a photographer on providing photography direction – what to do and not do. Sort of a style guide. Usually a website ends up using a blend of professional and stock. We do recommend a few high quality paid stock libraries including a few free ones (with limited inventory).

Our Clients

Don’t let the first impression be the last impression!

A professional web design will boost results, add credibility and make your visitors happy. Happy visitors become loyal customers.

TALK TO MIKE
206. 659. 8955

Professional Web Design Projects

Partner with Us

Since 2009, the Sayenko Design team has been creating custom sites built in WordPress. You only get experts from web strategists, designers to web developers, each team member has 8+ years of experience. How many firms can say that?

TALK TO MIKE
206. 659. 8955

Partner with Us

Since 2009, the Sayenko Design team has been creating custom sites built in WordPress. You only get experts from web strategists, designers to web developers, each team member has 8+ years of experience. How many firms can say that?

TALK TO MIKE
206. 659. 8955