About Nick Nielson

As a Seattle native and graduate from the University of Washington, it’s safe to say Nick has a strong connection to the Pacific Northwest. A specialist in SEO, link building and content creation, he brings a well-rounded digital marketing background to Sayenko Design. Outside of work, Nick likes to focus on fictional content, and co-authors a serial science fiction story online.

WordPress Development: Custom WordPress Theme vs Premium Theme

2022-06-23T18:30:50+00:00Categories: Comparison, Website Usability, Digital Strategy, WordPress|

[12 min Read] The Difference Between Custom WordPress Theme vs Premium Theme by Nick Nielson Since first coming online in 2003, WordPress has grown from a simple and easy-to-use blogging platform into the most recognized and widely used open-source website builders and CMS (content management system).

Long Tail Keyword Research – Convert More with Helpful Content

2020-12-05T00:32:36+00:00Categories: Long Tail Keywords|

[4min Read]If you’ve spent any amount of time in the keyword research trenches, you’ve likely heard of the elusive ‘long tail keyword’. These are the phrases that don’t typically have high search volume, but are much more relevant to a specific action. People who search these terms aren’t looking for a wikipedia article, they are looking for specific answers and solutions.

How to Create a Persona for Website Marketing That Produces Results!

2020-04-10T21:34:03+00:00Categories: Digital Strategy, Content Marketing|

[5min Read]When Google stopped reporting keyword data in Google Analytics (AKA not provided) for organic search traffic back in 2013 it had a substantial effect on business owners and digital marketers. How would we be able to properly optimize and target our websites to acquire the right search traffic if we didn’t know what search terms were referring visitors?

3 Ways to Leverage Existing Data into Highly Sharable Custom Content

2020-04-10T21:38:28+00:00Categories: Content Marketing|

[5min Read]With the abundance of content online the values of originality and education are of increasing importance. One of the best ways to create such content is with original data or presents existing data in a new way.