Digital Strategy

Don’t Make Me Think, How to Communicate Effectively on the Web

2024-10-07T03:58:10+00:00Categories: Website Usability, Website Branding Strategies, Digital Strategy, Web Design|

When it comes to web design, you want your website to be an effective communicator, correct? That means having your information clear and precise. The statement “Don’t make me think” refers to your website structure and how easily and quickly your audience draws needed information from your site. This should be a simple process for your audience or they may get impatient and leave, or get the wrong impression about your site.

Managed WordPress Sites Explained: Benefits, Features, and Costs

2024-10-07T03:38:12+00:00Categories: Website Usability, Digital Strategy, Content Marketing, Web Design, WordPress|

[4 min Read] In today's digital age, having a strong online presence is crucial for businesses and individuals alike. When it comes to building a website, WordPress is a popular choice due to its flexibility and user-friendly interface.

Drupal vs. WordPress: The Ultimate Head-to-Head

2024-11-06T08:07:19+00:00Categories: CMS Comparison, Digital Strategy, Search Engine Optimization, WordPress|

[8 min Read] Drupal and WordPress are popular platforms to build and manage websites. Which is right for your business? Get a full comparison, examples, pricing and more!

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Effective Communication in the 21st Century – Social Media

2024-08-22T02:37:33+00:00Categories: Website Branding Strategies, Digital Strategy, Content Marketing, Social Media|

In the past 10 years, we have witnessed a communication revolution. In a recent blog post on Flip the Media, Hanson Hosein, Director of the Master’s of Communication in Digital Media (MCDM) program at the University of Washington did a great job of summarizing this change: "Effective communication in the 21st century requires us to build relationships by telling our story and providing value-added content to online community platforms, quite often with inexpensive, amateur content creation and distribution tools. This approach reflects current economic and budgetary realities, as well as a need to engage people with entrepreneurial zeal."

WordPress Development: Custom WordPress Theme vs Premium Theme

2024-11-06T06:15:32+00:00Categories: CMS Comparison, Website Usability, Digital Strategy, WordPress|

[12 min Read] The Difference Between Custom WordPress Theme vs Premium Theme by Nick Nielson Since first coming online in 2003, WordPress has grown from a simple and easy-to-use blogging platform into the most recognized and widely used open-source website builders and CMS (content management system).

How to Write an RFP for Website Design in 2024 (w Template Sample)

2024-11-06T05:23:07+00:00Categories: Start a Web Design Project, Digital Strategy, Web Design, WordPress|

[9 min Read] How to Write an RFP for Website Design in 2024 (w Template Sample) by Mike Sayenko Writing a request for proposal (RFP) may seem like a simple task. You’re presenting an opportunity for new business to agencies, and choosing from the responses that best match your goals and restrictions. They should be

Installing Google Analytics 4: A Step-By-Step Approach

2023-11-29T00:34:12+00:00Categories: Digital Strategy, Search Engine Optimization|

[6 min Read] In today's digital age, having a strong online presence is crucial for businesses and individuals alike. When it comes to building a website, WordPress is a popular choice due to its flexibility and user-friendly interface.

Accessing Your WordPress Site: How to Log In and Manage Content

2023-11-29T00:58:48+00:00Categories: Website Usability, Digital Strategy, Content Marketing, Web Design, WordPress|

[3 min Read] WordPress has become one of the most popular content management systems, powering millions of websites worldwide. If you're new to WordPress, it's important to understand how to access your site's admin dashboard and effectively manage your content.