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To Facebook or to Twitter? What’s the difference, anyway?

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The recent changes to Facebook have left many saying the service is now much more like Twitter . While certain functions may act like Twitter, there are still major differences between the two websites. Many differences between the two services are superficial. Facebook is a large, robust social network that allows many types of interactions between users. Twitter, however, is simply a status update. These structural differences are responsible for cultural norms that require careful consideration. Image via CrunchBase In general, Facebook is a great way to strengthen your network with people you already know. Twitter, on the other hand, is a great way to grow your network and meet people you wouldn’t have otherwise. For example - you can easily interact with elected officials on Twitter. This is much harder to do on Facebook.

Twitter the Right Way – 5 Do’s and Don’ts

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With the recent news about members of congress using Twitter during Congressional Sessions, the social network is quickly becoming a household name. Twitter is the fastest growing social networking website, and is becoming a hot place for businesses. Before you start using Twitter, it is important to know a few pieces of Twitter etiquette.

Effective Communication in the 21st Century – Social Media

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In the past 10 years, we have witnessed a communication revolution. In a recent blog post on Flip the Media, Hanson Hosein, Director of the Master’s of Communication in Digital Media (MCDM) program at the University of Washington did a great job of summarizing this change: "Effective communication in the 21st century requires us to build relationships by telling our story and providing value-added content to online community platforms, quite often with inexpensive, amateur content creation and distribution tools. This approach reflects current economic and budgetary realities, as well as a need to engage people with entrepreneurial zeal."

Branding – Do I really need it?

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You are a small business owner wondering about branding and what it can do for you. You are asking, “do I really need to worry about branding?” The answer is yes. We believe a majority of small businesses gloss over this essential part of business. There appear to be misconceptions about what branding really means. With that said lets start with the basics – what is branding?

2009 Brings New Direction to Sayenko Design

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This last month has been exciting for all of us at Sayenko Design. We kicked off 2009 with an updated website and a new direction for our design firm. In the past, we offered many different services, but lacked the integration to make the most out of them. As we move forward, we will work hard to integrate these services to provide our clients with higher quality and more comprehensive web design solutions.

Social Network Marketing – A Beginner's Guide

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Social Networking is changing the face of online marketing. If used correctly, social network marketing can: * Improve your professional image * Find new customers * Learn more about your customer's needs * Provide better customer service * Teach you more about your profession and how you can improve your service Now I'm sure you are wondering - how do I use social networking for marketing? Be Social!